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Introducing Nottingham Creative Youth Trends

Under 25s have always been a core part of our work at Nonsuch and over the past 5 years, we’ve worked with thousands of individuals across the UK on a whole host of amazing and transformational projects.

We’ve supported the next generation of arts leaders through Arts Award, championed the voices of over 6,000 young people and their visions for Brexit through Undivided, provided free space and creative opportunities for 16-25s across the East Midlands with somewhereto_  and offered pre-professional drama training through our pay-what-you-can Nonsuch Young Performer Training Programme.

Last year, to continue this great work, we joined the amazing delivery team of Nottingham’s Cultural Education Partnership, ChalleNGe, working to find ways to enable more 13-25-year-olds across Nottingham City to engage in creative activity through community opportunities, events, and digital projects.

Over the past year, we’ve met hundreds of young creatives, talking to them about what creativity is to them and what it’s like to be an under 25 in Nottingham today. To date, we’ve met over 500 individuals and heard their thoughts on how the arts and cultural community of the city can support them to unlock their creativity and do their thing. It  has been an amazing process and we’ve gathered a huge amount of rich data and insight as well as thousands of ideas as to how we can work with Nottingham’s young residents to kick-start amazing creative projects.

This data has been incredibly instrumental in shaping our thoughts and understanding the landscape in which we’re working and we don’t want to just keep it to ourselves. In fact, we think there’s a huge amount of potential in Nottingham as a city to actively listen to the Under 25s in its boundaries if we really want to make change in how we support a new generatin of young creatives, and how we can ensure there is an equality of access and opportunity for every creative spark in our city.

The Nottingham Creative Youth Trends are therefore our way of starting to stimulate an ongoing conversation about young people and creativity in Nottingham, providing a yearly window into the lives and creative habits of 13-25s in our city and helping kick-start a conversation about how arts organisations, artists, businesses, educators and community groups can adapt their practice to reach more young people in more innovative and relevant ways.

This is a new project and one that we know will evolve and change over time. Each year we see it improving dramatically as we learn from the process of the previous year and by reaching more young people through our questionnaire and survey. We’re already planning our questionnaire and insight project for 2019 and welcome partners to join us to ensure we reach 1,000 13-25-year-olds.

So we invite you to join us on Wednesday 14th March at Nottingham Trent University from 9.30am for a morning of ideas, thoughts and creative possibility. It’s free to attend and open to anyone working in the arts or with young people as well as those with an interest in our findings. After the event, the full report will be available online alongside video highlights and more detailed exploration of the trends.

Book your free place to the event here.